ProBlog
Blog URL http://protean.typepad.com/
Located Reading, Berkshire United Kingdom
Tags marketing, copywriting, design
ProBlog is the weblog of Protean Marketing. We’re an integrated business-to-business marketing agency and like to talk about a range of subjects of interest to us, our customers and hopefully, you too.
Latest Blog Posts
- Protean’s Productronica Diary; Part IV on Nov 13, 2009
Well, here we are in the closing stages of Productronica 2009. Already, much has been said about the show, with many citing optimism as one of the strongest industry indicators to come out of it. We’ve got our own thoughts...
- Protean’s Productronica Diary; Part III on Nov 12, 2009
Time is flying by here in Munich! Our clients’ extensive press schedule has kept us pretty busy. However, we’ve managed to catch a few minutes to gauge the feeling in the halls and think about some of the more contentious...
- Protean’s Productronica Diary; Part II on Nov 11, 2009
Phew. Day 1 of the show is down – and what a day it was! After all the anticipation, hype and indeed, concerns, we’re pleased to report that the show is delivering some great results for our clients. But it’s...
- Protean’s Productronica Diary; Part I on Nov 10, 2009
- Trading on up; the tide is turning for exhibitionists on Oct 23, 2009
Here at Protean, we’re obviously extremely keen observers of marketing trends. Inevitably, we’ve recently witnessed a shift in the marketing consciousness as businesses grapple with competing financial demands in a downturn. The most successful h...
- ‘e’ is more than a prefix! on Sep 3, 2009
Put an ‘e’ in front of most words and you’ll appear vaguely switched on to the possibilities of the information age. But ‘marketing’ is one word where the ‘e’ prefix does more than make you look good. It makes your...
- Best news we've seen... on Aug 7, 2009
From our perspective, the first genuinely encouraging news about this ugly cycle tangibly improving came from Semi this past week. Most of Protean's partners in the electronics business are capital equipment providers...a real lagging indicator in th...
