Social Glue
Blog URL http://socialglue.wordpress.com/
Located London, London United Kingdom
Rantings of a social media strategist.
Latest Blog Posts
- Social Technology: Making Big Business Small on Nov 16, 2009 in Uncategorized business enterprise neo enterprise social business design social enterprise social media social technology wiki
I was recently at Barcamp Hamburg hosted by 90:10’s very own Franz Patzig (Head of Germany). Before he was a successful blogger, digital analyst and social media strategist I recently found out he started out his working life doing ‘time’ in hi...
- Business oath to seek and serve a greater good on Nov 11, 2009 in Uncategorized Mark Earls purpose social business social business design
I was reading an article in The Economist today about 400 MBA students at Harvard Business School taking an unofficial oath to ‘serve the greater good’. They were rather smugly dismissed as naive or cynically regarded as attempting to market them...
- Being a 90:10 Business on Oct 29, 2009 in Uncategorized brando social ninety10group social business consultancy social business design
As you may or may not have heard we recently left Brando Social to setup The 90:10 Group. It’s been a great 13 months that saw us grow from a team of 2 to 15, build a network of leading thinkers from around the globe and achieve some pretty signi...
- What if MSN bought Twitter? on Sep 17, 2009 in Uncategorized acquisition merger msn sales twitter
There has been a lot of speculation on the value of Twitter and quite rightly. I won’t explore it all but the most recent one says maybe a billion but I think this kind of assessment of the value of social media has to be done differently if it’s...
- Some questions to ask when thinking about making a website. on Jun 11, 2009 in Uncategorized
When a client asks you to build a website you should consider the below before responding.. - What is the desired action? Not what is the desired website action but human action? Is it to buy something. Believe something. Join something. Contribute...
- Some inconvenient truths about the networked world that could save your asses. on May 19, 2009 in Uncategorized
It’s nothing new to suggest that the Network disrupts all it touches. Working as a specialist in the networked space over the last year it shouldn’t have come as a surprise all the things I had previously believed as a marketer, professional, bus...
- What should a qualification in social media look like? on Mar 15, 2009 in social media marketing qualifications
What should the syllabus look like for a qualification in social media?




