Neil Thackray's Business Media Blog
Blog URL http://www.neilthackray.wordpress.com
Located London, London United Kingdom
Tags business media, media, content management, web publishing, Digital publishing, Thackray
Strategy and Developments in Business Media a senior business media executive and consultant
Latest Blog Posts
- Last Chance to Register for SIPA Event. on Nov 15, 2009 in Uncategorized
There is still time to register for the SIPA Marketing Conference which takes place on Thursday. All of us are addressing the same issues and there is no better way to hone a view than by sharing some experiences. You can see the full programme her...
- Book Now For Sipa Conference 19th Nov on Oct 26, 2009 in Uncategorized
Another interesting looking event from SIPA. Full programme SIPA’s 3rd online conference will feature two keynote addresses – from David Cushman of 90:10 and Julian Turner, CEO at Electric Word – followed by six interactive round t...
- Wringing our Hands about paid content and advertising on Oct 11, 2009 in Advertising Sales Paid content Uncategorized business media strategy The Guardian Bill Murray
I didn’t manage to get to the AOP Conference last week, but no surprise that it appears the discussion there was mostly much wringing of hands about how to make the paid content model work. The Guardian reported; “Digital consultant Bil...
- Appointment of New PPA Chief Executive on Oct 5, 2009 in Uncategorized Periodical Publishers Association
The PPA is now engaged in the process of recruiting a new Chief Executive following the abrupt depature of Jonathan Shephard last month. The PPA has a key opportunity to to raise the level of its game, to reinvent itself and become relevant again i...
- Paid Content – A snack or a Meal? on Oct 5, 2009 in Uncategorized business media Rupert Murdoch Subscription business model
A lot of people are talking to me about the paid content problem. When Rupert Murdoch starts takiing the subject seriously suddenly everyone sits up and pays attention. Just a few weeks ago Emap announced that the content from their paid mgazaines...
- The End of B2B in Print or the Beginnning? on Sep 24, 2009 in B2B Journalism business media strategy
Emaps decision to make a dramatic change to the editorial structureof Local Government Chronicle is very significant. For some time I have been telling anyone who is prepared to listen that part of the problem with the b2b print model is that it ha...
- Can we make a value add model for online recruitment on Sep 21, 2009 in Advertising Sales business media strategy
First, apologies to those who come her regularly for the lack of posts over the Summer. I have spent most of the time honing a model for how b2b might look in the future and this blog has not been front of mind. But the Summer is over and it is n...
