Modern Marketing
Blog URL http://www.collaboratemarketing.com/
Located London, London United Kingdom
Tags advertising, marketing, strategy, trends, innovation, web, pr, business, research
Observations about trends in the marketing industry as it moves from broadcasting to networking.
Latest Blog Posts
- Advertising’s Omerta Begins To Crack on Nov 18, 2009 in Advertising Business Cherkoff Community Finance Innovation Interactive Marketing Management Marketing Media Modern Marketing Open Source Marketing PR Social Software software Technology Television
How technology is changing traditional advertising metrics.
- 'You Can’t Step Into The Same Market Twice' on Nov 16, 2009 in Advertising Business Co-Creation Community Innovation Interactive Marketing Management Marketing Media Modern Marketing Open Source Marketing PR software Technology
David Weinberger on the complexity of online, networked markets...
- Fanning, Cohen And Now Kan on Nov 11, 2009 in Advertising Business Co-Creation Community Finance Innovation Interactive Marketing Management Marketing Media Modern Marketing Open Source Marketing P2P PR Social Software software Technology Television
Trends in online television and video.
- Marketing Is No Longer A Game on Oct 19, 2009 in Advertising Business Co-Creation Community Finance Innovation Interactive Marketing Management Marketing Media Modern Marketing Open Source Marketing P2P PR Technology
Trends in marketing metrics and the way social media is changing the game for good.
- Learn To Earn on Oct 14, 2009 in Advertising Business Co-Creation Community Innovation Interactive Marketing Management Marketing Media Modern Marketing Open Source Marketing P2P PR Social Software software Technology
Freddie Laker (no not that one) gets to the nub of the matter: "Sometimes I like to talk about the "paradox of marketing.” As marketers we feel obligated to get our clients/brands where the eyeballs are. We then descend on...
- Web TV - Game On on Oct 6, 2009 in Advertising Business Film Finance Innovation Interactive Marketing Management Marketing Media Modern Marketing P2P PR Social Software software Technology Television
This weekend England play a World Cup qualifying game in the Ukraine. One notable aspect of the match will be that people in the UK will only be able to watch it via the web, on a pay-per-play basis. It’s...
- Will It Be Facebook Wot Won It? on Oct 1, 2009 in Advertising Business Community Current Affairs Innovation Interactive Marketing Management Marketing Media Modern Marketing Politics PR Social Software Technology Television
The Sun’s decision to support the UK Conservative party instead of Gordon Brown’s New Labour is creating plenty of interesting discussion. Spinmeister Alastair Campbell says The Sun isn’t as important as it once was. Well, he would say that wou...
