Below the Line
Blog URL http://www.devoninspiration.typepad.com
Located London, London United Kingdom
Tags digital marketing, direct marketing, social media, below the line, marketing, online marketing, social networking, marketing consultant
A blog about direct and digital marketing from DevonInspiration.
Latest Blog Posts
- How to Market Your Product/Service Using Cutting Edge Social Media on Nov 20, 2009 in Facebook FourSquare Google Search Social Networking Twitter Yelp Facebook Jeremiah Owyang social media Twitter
"You're on Facebook whether you want to be or not." - Dan Rose, Facebook VP Last night I attended a social media forum hosted by Kellogg. It was moderated by Tom Bedecarre and featured: Dan Rose, Vice President at Facebook; Seth Goldstein,...
- 4 ways to get Twitter followers on Nov 11, 2009 in Twitter
There are four main ways to gain Twitter followers: build, befriend, beg or buy. 1. Build. When you tweet quality content, people will find you, and follow you. This takes time and consistent effort, however, it means that you will have followers who...
- Mad Men validates account management on Nov 10, 2009 in Account Management Mad Men account management mad men
For every person in account management who has suffered through the "what is it, exactly, that you do" line of questioning, the season three finale of Mad Men offers some great validation. Roger Sterling: I'm not going to throw it all away...
- Starbucks heats up coffee wars with free Wi-Fi in UK on Sep 28, 2009 in Customer Retention E-mail Marketing Global Campaigns Loyalty Programs global marketing loyalty program Starbucks Rewards
Perhaps in response to recent marketing efforts by Costa Coffee, Starbucks is now offering free Wi-Fi to UK customers who have signed up for their Starbucks Reward loyalty program. Reward customers already received little extras, such as soy milk or...
- Starbucks heats up coffee wars with free Wi-Fi in UK on Sep 28, 2009 in Customer Retention E-mail Marketing Global Campaigns Loyalty Programs global marketing loyalty program Starbucks Rewards
Perhaps in response to recent marketing efforts by Costa Coffee, Starbucks is now offering free Wi-Fi to UK customers who have signed up for their Starbucks Reward loyalty program. Reward customers already received little extras, such as soy milk or...
- T-Mobile UK uses SMS for customer feedback on Aug 14, 2009 in Customer Retention Mobile Mobile T-Mobile
I've used T-Mobile for the last few years and found their customer service to be excellent. Now they are looking to improve it even more, using a three-question text message survey after each call to customer service. The service is "powered by&...
- T-Mobile UK uses SMS for customer feedback on Aug 14, 2009 in Customer Retention Mobile Mobile T-Mobile
I've used T-Mobile for the last few years and found their customer service to be excellent. Now they are looking to improve it even more, using a three-question text message survey after each call to customer service. The service is "powered by&...
