Cygnus Extra

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Copywriting, Training, Writing for the Web training courses in Scotland, Web Design, Edinburgh, Glasgow.

Latest Blog Posts

  • Tone of what? on Sep 17, 2009 in Blog

    Over many decades now, the tone of voice used in business has altered to become increasingly informal. This of course is a reflection of general trends in business life and relationships, in how people address each other, and attitudes to authority.

  • Social Media takes over the world on Jul 2, 2009 in Blog

    I was at a seminar in Glasgow yesterday hosted by MIN. The hot topic was Social Media and how to use it effectively for business. Some great examples from Guy at the Carephone Warehouse about how they are using Twitter to deal with customer complain...

  • Really advanced stuff on Jul 2, 2009 in News Uncategorized

    A number of recent training events are helping people to take their writing on to the next level. At Publishing Scotland we delivered a one day open advanced writing for the web training course which allowed people to practice and apply skills they&...

  • We’ve joined the twittering classes on May 29, 2009 in News

    For purely professional reasons, you understand, we are now part of the social networking explosion. Visit Cygnus Extra on Twitter and become a follower! That way you’ll get more regular news, people to follow and hopefully some pearls of wisdo...

  • Which one of your readers are you writing for? on May 29, 2009 in Blog

    Terry Wogan has at least two listeners. There’s the one whose letter he’s reading, and then there’s the “other listener”.  As a result there is an endearing intimacy about that show, even although it is the most listene...

  • New Cygnus website – at last! on May 16, 2009 in News

    Well it’s been a long time coming but it’s here at last – the new Cygnus Extra website. As always, our own website comes last on the list of things to do but we finally got round to it. Hope you like it and find it useful and intere...

  • New Cygnus website - at last! on May 16, 2009 in News

    Well it’s been a long time coming but it’s here at last - the new Cygnus Extra website. As always, our own website comes last on the list of things to do but we finally got round to it. Hope you like it and find it useful and interesting.